"ELTERN LESEN LERNEN"

A campaign for the “Stiftung Lesen” Foundation,

commissioned by the Federal Ministry of Education and Reaseach.

The campaign is directed at kindergarden teachers as a methode

to recognize and help illiterate parents.

 

Client: Design Agency  “Goldener Westen”

//

2019

Up:  Information Poster brochure  (Format: Din A1)

Graphic Design: Simone Tölle

Illustrations: Karolin Nusa

1. Film: "Verpasst"

Awareness film campaign “Verpasst” (German for “Missed)

The film outlines empathetically and humorously the difficulties that can

arise for young children of illiterate parents.

 

Creative Direction and Animation: Bianca Toloi

Frame by Frame Animation: Lera Shadova, Kaho Yoshida

Art Direction and Illustration: Karolin Nusa

Sounddesign: Philipp Koller

2. Film: "Elefant im Raum"

Explanatory video “Elefant im Raum” (German for “Elefant in the room”)

This film is about creating the right situation for conservations between

the kindergarden teachers and illiterate parents. It answers questions on how to

raise awareness of negative effects on everyday life for children.

 

Creative Direction and Animation: Bianca Toloi

Frame by Frame Animation: Lera Shadova, Kaho Yoshida

Art Direction and Illustration: Karolin Nusa

Sounddesign: Philipp Koller

© 2020 Karolin Nusa